Host a kitchen takeover: Offer customers a unique dining experience by inviting a local celebrity chef to take over the kitchen for a night. Turn it into an all-night event by adding a tasting menu and live music.

Thank customers for spreading the word: Invite visitors to tag you on social media in exchange for a discount on their next meal. Run a giveaway: Offer followers the chance to win a gift card, complimentary dinner for two or friends-night-out package in a social media giveaway.

As part of the eligibility requirements, ask followers to tag friends in the comments, then pick a winner at random. Invite your best customers to join in on the fun by sharing the details with your email list.

There are plenty of cute restaurant anniversary ideas to celebrate the occasion, from complimentary champagne toasts and welcome drinks to special menus and free desserts. Ensure your website looks sharp and has up-to-date menu items and pricing, and provide an address, phone number and any other contact info visitors might need.

Log in. Sign up free. Linktree for Instagram. Linktree for TikTok. Linktree for Twitter. Linktree for LinkedIn. The Creator Report. All Articles. Best Practices. Product News. What are restaurant promotions?

As you create the perfect plan for attracting new customers and keeping the ones you already have, consider these factors: Know your customer base: Understanding your customers should be priority number one.

But go beyond identifying your target customer. Take the analysis further by looking at your best-selling dishes and drinks, any critical feedback you can address and other metrics like your busiest and slowest times of the day.

Understand your challenges: Ask yourself what you hope to achieve by running a restaurant promotion. Do you want to increase drink sales or drive lunchtime traffic? Know what needs to be improved so you can find the right strategy to achieve this goal.

A smart promotional strategy will increase sales, so determine the limits of what you can offer and how much money you expect promos to generate in return.

Fry-Seasoned Tenders tossed in Medium Buffalo sauce. Limited-Time or New Heart-Shaped Trays of Nuggets, Chick-n-Minis, Chocolate Chunk Cookies, and Chocolate Fudge Brownies are back for Valentine's Day at select locations. Chicken Tortilla Soup is back details New Mango Passion Sunjoy, Tea, Lemonade, and Frosted Lemonade details.

Limited-Time Lemon Cheesecake Fried Pie is back for a limited time. Current in-store coupons and online deals. Limited-Time or New Red Velvet Cake is the February Blizzard of the Month.

Rewards members can get cent Snack Tacos through March 6, details. Revamped rewards points program details. Limited-Time or New Shredded Chicken Crunchy Taco is back details New Aguas Frescas from Minute Maid for a limited time in Strawberry Hibiscus and Mango Lime flavors.

Limited-Time or New New Smashed Jack review and Bacon Double Smashed Jack details. They're apparently sold out of this burger. On Tuesdays, you can get 2 tacos for free with purchase through the chain's mobile app.

Current coupons. Vegetarian Autumn Squash Soup is back. Heart Cookie is back. Cinnamon Crunch Latte is back. Limited-Time or New New Hot Honey Double Pepperoni Pizza and Wings Arriving at select locations. Big Dinner Box price varies.

It includes: 2 medium 1-topping pizzas 5 breadsticks A choice of wings, pasta, or another medium 1-topping pizza. Limited-Time or New trio of winter shakes include Coffee and Donut review , Maple Snickerdoodle, and Frozen Hot Cocoa flavors details New Korean BBQ menu details Deals Through March 27, , they're offering an afternoon BOGO deal on shakes ordered online from 2 to 5 PM daily details.

Limited-Time or New New Pulled Pork Cheeseburger, BBQ Sandwich, and Totchos details New Chocolate Covered Strawberry Shake for Valentine's Day. New Peanut Butter Bacon Burger and Peanut Butter Bacon Shake details Buffalo Chicken Dip Bites are back and now available in a piece order details.

Half-Price Cheeseburgers on Tuesdays after 5 PM details. Limited-Time or New Chocolate-Covered Strawberry Crème Frappuccino and Chocolate Hazelnut Cookie Cold Brew here for Valentine's Day details Winter Menu arrives details New Oleato available nationwide details You can now bring any clean reusable cup to Starbucks for your drink details.

Limited-Time or New Cheesy Chicken Crispanada coming February 15, Chocolate-Covered Strawberry Shakes and Sundaes arrive ahead of Valentine's Day.

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Host a kitchen takeover: Offer customers a unique dining experience by inviting a local celebrity chef to take over the kitchen for a night.

Turn it into an all-night event by adding a tasting menu and live music. Thank customers for spreading the word: Invite visitors to tag you on social media in exchange for a discount on their next meal.

Run a giveaway: Offer followers the chance to win a gift card, complimentary dinner for two or friends-night-out package in a social media giveaway. As part of the eligibility requirements, ask followers to tag friends in the comments, then pick a winner at random.

Invite your best customers to join in on the fun by sharing the details with your email list. There are plenty of cute restaurant anniversary ideas to celebrate the occasion, from complimentary champagne toasts and welcome drinks to special menus and free desserts.

Ensure your website looks sharp and has up-to-date menu items and pricing, and provide an address, phone number and any other contact info visitors might need. Log in. Sign up free. Linktree for Instagram.

Linktree for TikTok. Linktree for Twitter. Linktree for LinkedIn. The Creator Report. All Articles. Best Practices.

Personalized restaurant promotions like this enhance your connection with guests and help create long-term loyalty. Use this list to spark some inspiration.

With a little research and strategic thinking, you can plan a restaurant promotion your guests will love. By signing up, you agree to our privacy policy. You also agree to receive marketing communications from OpenTable about news, events and promotions.

You can unsubscribe from OpenTable emails at any time. Skip to content. Start a loyalty program Online ordering Piggyback on special events Buy X, get Y free Guest chef or pop up Personalize offers Influencer event Social promotion Jump on seasonal trends Industry night happy hour Invite guests back What are restaurant promotions?

You could focus on: Families The after-work crowd People who enjoy early dinners Theater goers Wine lovers Picturing a specific regular who falls into the group you want to target with your promotion will help you brainstorm the kind of promotion ideas most likely to delight them.

Start a loyalty program Every restaurant prizes its loyal customers. Online ordering People are so crazy about online ordering that it makes sense to promote heavily if you have it. Buy X, get Y free This classic promotion works better for casual spots than fine dining restaurants. Guest chef or food truck In recent years, people have flocked to pop-up restaurants and events.

Jump on seasonal trends Love it or hate it, that annual pumpkin spiced latte craze shows how much people love their seasonal foods. Get the latest resources to help power up your hospitality. Republic Of Cook Islands Costa Rica Côte d'Ivoire Croatia Cuba Curaçao Cyprus Czech Republic Denmark Djibouti Dominica Dominican Republic Ecuador Egypt El Salvador Equatorial Guinea Eritrea Estonia Ethiopia Falkland Islands Faroe Islands Fiji Finland French Guiana French Polynesia French Southern Terr.

Honduras Hungary Iceland India Indonesia Iran Iraq Ireland Israel Jamaica Jordan Kazakhstan Kenya Kiribati Korea North Korea South Kuwait Kyrgyzstan Laos Latvia Lebanon Lesotho Liberia Libya Liechtenstein Lithuania Luxembourg Macau Macedonia Madagascar Malawi Malaysia Maldives Mali Malta Marshall Islands Martinique Mauritania Mauritius Mayotte Micronesia Moldova Monaco Mongolia Montserrat Morocco Mozambique Myanmar N.

Mariana Isls. Helena St. Pierre and Miquelon St. Tuvalu Uganda Ukraine United Arab Emirates US Minor Outlying Is. Uruguay Uzbekistan Vanuatu Venezuela Vietnam Virgin Islands British Virgin Islands U.

Western Sahara Yemen Zambia Zimbabwe. Get an overview on optimizing spend to drive bookings in this guide and checklist. Understanding the 4 Ps of marketing can make or break a restaurant. Get social with guests and learn what, where, and how to post on social media.

Many restaurant owners offer a percentage off a meal or specific menu item. These offers typically last for a limited time. To make the promotion irresistible, give guests something they consider valuable for free. The trick is making sure the tactic boosts sales instead of cutting into revenue.

For a fine dining Italian restaurant, it could be that fresh truffle supplements are available at a premium price for a limited time.

For a family restaurant, it could be a kid-friendly event happening in the parking lot. Your customer base likely has many categories of guests. You could focus on:. Picturing a specific regular who falls into the group you want to target with your promotion will help you brainstorm the kind of promotion ideas most likely to delight them.

Every promotion must have a goal. Other reasons to run a promotion include:. Crunching the numbers can reveal the best promotion ideas. This is good information, too. Look at shift occupancy reports to find the less busy times.

Target promotions to these lulls. It could be a happy hour, a late-night special, or a coffee break promotion, depending on the time of day. These ideas and examples can help get your creative juices flowing. Every restaurant prizes its loyal customers. Show them how much they mean to you with a loyalty program.

Try something traditional by giving guests every 10th burger on the house, or throw a thank-you cocktail party every quarter for your biggest spending regulars.

Whatever type of promotion you choose, rewarding customer loyalty builds connections with regulars. You can even create a secret loyalty program to make it effortless for guests.

People are so crazy about online ordering that it makes sense to promote heavily if you have it. The promotion can be as straightforward as sharing the links through social media and emails. If you want to sweeten the deal, throw in a free menu item or a small percentage off the delivery charge to entice people to order.

Both national holidays and tiny local festivals bring opportunities for creative and profitable restaurant promotions.