Video
How to Market Your Business For FREE (Proven Strategies)Free sample campaigns -
From building your campaign to post-trial analysis, our sampling experts are with you every step of the way. Integrating wherever you need us to reach the right people. Through marketing opt-ins, qualification steps and feedback. Using billions of SoPost data points to personalize every experience and make sure your samples are going to the right people.
Presented in detailed reports to help you measure success. Collecting valuable zero and first-party data to help brands grow audiences and get detailed consumer insights. Compiling qualitative and quantitative feedback around purchase intent and product or brand recommendations.
Want to do the same? Hyper-targeted online product sampling that Engage consumers anywhere online through data-driven digital sampling.
Drive exceptional results with our product sampling platform. Advanced targeting Reach the right people in the right place and achieve any marketing goal through our seamless, on-brand sampling experiences.
Maximum results Our cutting-edge technology uses advanced personalization, qualification and order processing to maximize sample impact. Find out how. Specialist support from start to finish. After completing the quiz, customers can choose up to five frames that are delivered right to their homes, where they can test them for five days.
After finding that perfect pair, customers can buy what they want and ship the rest back. For something you have to wear all the time like glasses , comfort and style are paramount. Warby Parker helps customers feel assured that both needs will be met because customers can literally see the results for themselves at home before buying.
For brands that want a turnkey sampler program, Bazaarvoice offers a white-labeled sampling program to help retailers get their product samples directly into the hands of their community and start generating UGC. Kent Yoshimura and Ryan Chen, co-founders of wellness company Neuro, explain in this podcast one of the key ways they achieved their success: making sure Neuro Gum was as perfect as possible before they jumped into product activation.
They gave out free samples of the gum to family, friends, and co-workers to test a variety of key details such as:. After perfecting the product, Yoshimura and Chen surpassed their crowdfunding goal in just three days and ended up selling over 12 million pieces of Neuro Gum.
And those people who sample the product became loyal customers. Sampling is a really big opportunity for us. Neuro ensured it had a good, high-quality product and an active community of fans , thanks to product sampling.
After their initial success, they continued sampling with specific cohorts like the CrossFit community. Using samples and collecting customer responses is the most effective way to get meaningful feedback about your product, so you can improve it and launch with confidence.
Kosas offers a cost-effective product sampling method in the form of cashback sampling. This means customers buy samples in exchange for store credit.
This strategy helps drive sales because it functions like a coupon for the customer. With every sample they purchase, they get cashback in the form of a credit bonus for any future purchases.
Cashback sampling is best for products that are difficult or expensive to ship, like alcohol or bulky items. Bazaarvoice offers a solution to help brands with CashBack Sampling , including an app to help with opt-ins and redemptions. Home Depot Canada wanted to increase the volume of UGC, particularly reviews, its brands get on its product pages.
So it partnered with bazaarvoice to create the Home Depot Seeds Sampling program. We see our site as a research tool, so even if people come into the store, they still use their phones to see ratings and reviews and make a final decision.
WiZ, a brand featured on HomeDepot. It worked, too. Not bad at all. And you could be next. Bazaarvoice makes it even easier by helping you get products into the hands of hyper-targeted customers through the mail or in-store. Then you can benefit from the increased reviews and UGC, which you can use to further develop the product, market it on social media, and boost sales.
You can learn more about Bazaarvoice Sampling here. Or get in touch below to see how Bazaarvoice can help you get started. Receive products from your favorite brands in exchange for honest reviews.
Tell us a little about yourself, and our sales team will be in touch shortly. Thank you for your interest in Bazaarvoice. A member of our team will be in touch shortly to talk about how Bazaarvoice can help you reach your business goals.
Thank you so much for subscribing to our content! We'll keep you informed of all the latest and greatest content that we publish. The Bazaar Voice. Search the blog.
Popular tags. Product sampling marketing: When, why, and how to do it Actionable insights , Collect content , Long reads , Optimize strategy.
Laura Staples-Otis Director of Product Marketing for Content Acquisition. July 20, Ready to talk to us? Get started.
Chapters: What is product sampling? When should you launch a product sampling campaign? What is product sampling?
Cashback sampling is when customers buy a product in a store or online with a provided coupon, or receive money back after uploading the receipt. Sampler packs include small or trial-size products. If the customer likes the sample, they are more likely to buy the product at full size. Limited time samples are free only for a specific amount of time, such as three days, a week, etc.
This adds excitement and plays to the psychological fear of missing out FOMO. Virtual sampling is when consumers are able to try out a product online without visiting a store or receiving something in the mail.
This type of product sampling campaign relies on technology like an app or artificial intelligence. You have a high-quality, effective product ready for people to test. A bad product will be all the more maligned by product sampling.
Your budget can handle sampling costs. This includes the cost of the samples as well as shipping, handling, staffing, and marketing. Note: CashBack Sampling alleviates a lot of this cost. You need increased brand awareness for an existing product.
Just make sure expansion is feasible for you based on your current business model. You have a new product to launch. Product sampling will help with product development, as well as create some additional buzz.
People who sample your product and love it are more likely to buy it, tell their friends, and even create shareable content about it. Why you should launch a product sampling campaign Product sampling helps brands boost feedback, conversion rates, positive reviews, and social content for both small and enterprise brands alike.
Get valuable product feedback Product sampling is also a way to connect with and get feedback from your audience. Boost sales and conversion rates Sampling a product makes customers want to buy it.
Supercharge your social content You probably already know that social content is an important way to reach consumers. A great way to collect this valuable UGC is to employ product sampling. Product development is essential if you want to produce quality products, and product sampling can help you iron out the kinks.
Bazaarvoice Sampling can make this even better by enabling you to customize, conceptualize, and receive actionable feedback from all of your product sampling campaigns.
Core SKU support helps brands collect UGC on an ongoing basis. Product sampling is a great way to remind loyal consumers what they love about your brand, draw in fresh eyes, and keep your product pages optimized.
Entering new markets helps you expand your reach. Product sampling can help you get your foot in the door and provide UGC that speaks to these new markets in a relatable way. The product sampling halo effect We could talk up the benefits of sampling all day. Costco nails the traditional sampling strategy Costco is famous for the traditional, in-store, free sample method.
Image source: Ripple Street On June 7, , the applicants were selected to sample the product. Image source: Ripple Street More reviews lower risk aversion.
Warby Parker masters the mail drop Warby Parker prides itself on its choice selection when it comes to new, stylish, and comfortable eyeglass frames. Image source: Warby Parker For something you have to wear all the time like glasses , comfort and style are paramount.
They gave out free samples of the gum to family, friends, and co-workers to test a variety of key details such as: Different ingredients 20 milligrams of caffeine to 80 milligrams of caffeine New flavors Different sweeteners Hard chews vs.
soft chews After perfecting the product, Yoshimura and Chen surpassed their crowdfunding goal in just three days and ended up selling over 12 million pieces of Neuro Gum.
Below Discounted vegan protein powders dig campaugns why sampling campaigns work and how Free sample campaigns get started. Czmpaigns concept is simple: offer asmple a taste of cmpaigns products to put them on the path to purchase. The catch? Modern product sampling campaigns are about more than freebies and coupons. Done right, samples create a meaningful, memorable experience for customers on the fence. Goal-driven sampling builds awareness and attracts new business at the same time. Free sample campaigns cammpaigns you Free sample campaigns new products from Sample packs available comfort of your own sampld. Are you a brand? Let's Chat. I have gotten many wonderful items from great brands that I use everyday. I have even received full size items. It always surprises me positively and I end up becoming a loyal customer.
0 thoughts on “Free sample campaigns”