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All over your Facebook feed. However annoying, selfies are a boon to your hotel. Because selfies are posted by those hotel guests who are having a good time and want to show their family and friends via social media.
With each selfie, your hotel can reach hundreds of people it wouldn't otherwise have access to. So consider these people your brand ambassadors -- an extension of your unpaid marketing staff and hotel marketing strategy.
Here are some of our favorite ways that social media giveaways for hotels are engaging guests and social media followers in a personal way. Also, each month, guests with any number of followers who share pictures of the hotel on Instagram, using the hashtag hotel, are entered to win a free night at the hotel.
The hotel encourages its guests to whip out their cameras, too. Cleverly, hosts a Selfie Space using a special backdrop in the lobby. Guests can take a selfie when they check in, and the hotel will select their favorites to feature on the walls for everyone else to see.
Hospitality meets tech at this Silicon Valley hotel. A screen-faced, waist-high robot bellhop named Boltr will deliver items such as smartphone chargers, newspapers, or snacks from the hotel front desk to guests in their rooms.
Afterward, using a screen on the robot, guests can leave a review in the form of a Tweet that uses the hashtag MeetBoltr. Boltr rewards each review by doing a small dance before exiting the guest room.
Use social media giveaways to grow your business. As part of its recently updated loyalty program, Kimpton Karma, Kimpton now offers travelers personalized perks for tagging the hotel brand in their social media updates.
Guests have been rewarded with a welcome amenity or spa credits for social media postings, such as checking into a Kimpton hotel restaurant on Facebook or posting photos from a Kimpton property on Instagram. Marriott made headlines when it announced it would award loyalty points for social media activity, such as tweets, likes, Instagram posts, and check-ins.
Sadly, it was just a beta test program, but, hopefully, it will make a comeback for good. Through the beta PlusPoints program, guests were able to earn up to 2, PlusPoints per month. According to Rich Toohey, vice president of Marriott Rewards, using social media to rack up points was a fun and innovative way to give thanks to their followers and to keep the conversation going.
The best part? Marriott Rewards members were able to rack up the points in real time and see them accumulate immediately. Members earned 25 points whenever they posted content about any Marriott hotel or received up to points for following a Marriott property on Twitter or Facebook.
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Social giveawy engagement Ssmple spikes up during the summertime. Users get more active on social giveaday sharing snaps of Affordable restaurant offers adventures, Sanple experiences, and holidays. Sample giveaway hub what if you could take advantage of that increased social media activity? Social media giveaways are all about engagement and product and brand promotion. Brands notice hundreds of new followers and thousands of comments and likes rolling in, whenever a new Instagram or Facebook promotion is published. So are you ready to improve your social media presence and brand recall this summer?Sample giveaway hub -
For instance, you can ask your visitors through email to share their reviews or feedback to enter your giveaway. Add playfulness to your giveaway campaigns by adding fun quizzes to your website!
By combining irresistible offers with witty questions, you can encourage visitors to take the desired action. These quizzes can be about brand trivia, and you can offer exclusive discounts for winners.
You can share your fun quizzes to organize a giveaway campaign on social media. You can add popups to your website for that purpose and offer a chance to win something in return to people who fill out your quiz popups. For example, let's say you run a coffee-related business and plan to give away coffee packs to winners of your giveaway.
You can add a multistep popup that starts with announcing your giveaway and explaining how people can attend it. Your second step of the popup can be a related question, as shown below:. You can end your multistep popup with only one question for sure, but you might add other questions to keep the fun going!
Add another related question and lead visitors to the final step, which asks for an email address to enter the giveaway:. Using a popup like this one, you can collect email addresses and increase user engagement with catchy quizzes.
Gamification in marketing is a solid strategy to encourage customers to engage with your brand! People love playing games and winning something in return, so combining your giveaways with gamification can be your go-to strategy. You can add gamification popups to your website, which will skyrocket your user interaction as a unique giveaway example!
Remember to use a witty or catchy headline to take your visitors' attention immediately. Then, explain what you offer on your gamification popup with a short description, and add a CTA button to start the game!
You can give your giveaway discount code on your winner step of a popup campaign. For those who couldn't win, you can create another popup step that says "Sorry" or "Try again on another campaign" to interact with them.
The key to effective gamification campaigns is using an attractive design with short, engaging copies. Apart from these, the gamification elements like lottery ball or spin to win will do the trick!
To win back lost or inactive users, you can offer them special discounts by sending re-engagement emails. Thanks to re-engagement emails, you can make inactive users interested in your product or service again. Use sincere language and emphasize your offer with a clear statement.
Giving away special discounts can make your inactive audience excited. For example, Adidas sends a re-engagement email to its customer loyalty program members' offering special discounts on their hand-picked items.
The email's headline, "You have access," is catchy enough to lead visitors to take action. You can use attention-grabbing headlines with welcoming language to interact with your visitors and win them back with an email campaign.
You can run a photo or video contest that users will share using your product. That way, your audience will create user-generated content, aka UGC, to boost your brand visibility online. You can ask users to show their favorite products or display a product in use to attend your giveaway.
By organizing this giveaway, the brand aims to increase the user-generated content for its branded hashtag, which is a great strategy to boost engagement in social media channels.
Organizing a similar giveaway and offering exclusive discounts to those who share photos of your products can be an easy-to-adapt giveaway strategy. Start a referral program and organize giveaways for those who refer your product or service to other people.
Word-of-mouth marketing works wonders, and you can grow your small business with the help of your existing audience. Offer them special discounts or gifts, and once you refer your product or service to others, it will be a win-win situation for sure! For example, the cereal brand Surreal sends its subscribers this email for referral giveaways:.
The email starts with the headline "We're bribing you," a brilliant and witty example. After grabbing their audience's attention with this headline, the brand explains the referral giveaways' details and adds a clear call to action button. By applying a similar email marketing campaign, you can encourage your audience to refer you to their audience.
You can partner with other businesses for mutual benefits. As a result, both businesses can increase their engagement! By finding a business partner that has a similar audience to yours, you can create giveaway campaigns. Partners can announce the giveaway on their channels, and both parties can boost interaction eventually.
Pattern Brands' partnership with other brands for a giveaway can be shown as a great example. The brand partners with various brands and offers an exclusive set of many products from these brands. The details of the giveaway are given in bullet points, making it easier to read.
Also, clear CTA buttons are added to the email. The total value of the giveaway is also stated, which can excite people to try their luck on this campaign.
You can also achieve your business goals by teaming up with other small businesses. Buy one get one free campaign can be great for acquiring new customers and encouraging them to make a purchase. You can announce your BOGO offer using a popup campaign on your website or send emails to your email newsletter subscribers.
The brand Rifle Paper Co. sends an email to its subscribers for their buy one get one free offer. Art prints of the brand are given with an image of a gallery wall and the headline "Buy one art print get one!
The look of the email is attractive and eye-catching. Apart from the image, a short description of the giveaway is given, and a clear CTA button is attached at the bottom.
Company milestones or special days can be like your company's birthday, achieving a certain number of customers, or having a certain number of followers on social media channels.
You can optimize thank you giveaway campaign and offer small or big prizes according to your budget and needs. The brand Bellroy offers a thank-you gift to its community members by sending an email like this:.
The email has a sense of mystery, and the question mark on the gift card creates excitement. The headline "Our thanks to you" is a great example that shows appreciation and thankfulness to the community.
For the company milestone giveaway, Mendo gives away its customers a discount on their birthday with this lively email:.
The giveaway is announced with the headline "It's our birthday! The details of this thank you giveaway are given, and a CTA button is added at the end of the email properly. Celebrating your company's birthday with an offer like this can be great to appreciate your audience and attain loyal customers.
Personalized gifts are perfect for attracting new customers in different segments! These giveaways can be a great way to make your business stand out and show your customers that you care about them.
By offering a gift that is tailored to the customer's interests or preferences, a personalized experience that will leave a lasting impression can be created. Let's say you have a clothing store; you can offer a personalized outfit gift set where the winner chooses clothes that suit their style.
Another option can be to offer a gift that is personalized with the winner's name or initials. That way, you can add a personal touch that makes the winners feel special with an item that has their name on it. You can define your audience's various segments and form different gift sets for each segment you have.
You can organize a giveaway to offer a year's worth of products or services to your customers. Offering a year's worth of your product or service as a giveaway is an excellent way to create excitement and engagement around the business.
By offering a valuable prize that lasts for an entire year, you can encourage your audience to enter your giveaway. That way, you can promote your brand to a wider audience. You need to choose a product or service relevant to your target audience. While doing that, set clear goals and come up with realistic plans.
You need to find a product or service you can provide for a year. It can be a year's worth of stock of beauty products or a yearly hair salon service. Then, you can optimize what you'll offer, considering your business and budget.
Announce your giveaway using social media or email marketing and create buzz and engagement. Define the rules and details of this giveaway, and don't leave any questions in the attendees' minds.
Sprouts Farmers Market organizes a giveaway and offers customers free groceries for a year. A colorful and appealing image of grocery products is given in the email, along with the giveaway details.
In addition, the CTA button "Enter to win" is added to also lead customers to participate. A product launch or new arrival giveaway is a fantastic way to generate excitement and buzz!
By offering a chance to win your latest product or service, you can promote your products or services to a wider audience. Organizing a giveaway for recently launched products or new collections can be great to introduce them to your audience with special prizes.
You can use countdown timer popups to announce your upcoming product, which will have a giveaway for lucky winners too. That way, you can create excitement for your product and the giveaway that comes within.
Here are some of our favorite ways that social media giveaways for hotels are engaging guests and social media followers in a personal way. Also, each month, guests with any number of followers who share pictures of the hotel on Instagram, using the hashtag hotel, are entered to win a free night at the hotel.
The hotel encourages its guests to whip out their cameras, too. Cleverly, hosts a Selfie Space using a special backdrop in the lobby. Guests can take a selfie when they check in, and the hotel will select their favorites to feature on the walls for everyone else to see.
Hospitality meets tech at this Silicon Valley hotel. A screen-faced, waist-high robot bellhop named Boltr will deliver items such as smartphone chargers, newspapers, or snacks from the hotel front desk to guests in their rooms.
Afterward, using a screen on the robot, guests can leave a review in the form of a Tweet that uses the hashtag MeetBoltr.
Boltr rewards each review by doing a small dance before exiting the guest room. Use social media giveaways to grow your business. As part of its recently updated loyalty program, Kimpton Karma, Kimpton now offers travelers personalized perks for tagging the hotel brand in their social media updates.
Guests have been rewarded with a welcome amenity or spa credits for social media postings, such as checking into a Kimpton hotel restaurant on Facebook or posting photos from a Kimpton property on Instagram.
Marriott made headlines when it announced it would award loyalty points for social media activity, such as tweets, likes, Instagram posts, and check-ins. Sadly, it was just a beta test program, but, hopefully, it will make a comeback for good.
Through the beta PlusPoints program, guests were able to earn up to 2, PlusPoints per month. According to Rich Toohey, vice president of Marriott Rewards, using social media to rack up points was a fun and innovative way to give thanks to their followers and to keep the conversation going.
The best part? Marriott Rewards members were able to rack up the points in real time and see them accumulate immediately. Members earned 25 points whenever they posted content about any Marriott hotel or received up to points for following a Marriott property on Twitter or Facebook.
From there, guests can redeem their points for flights, hotel stays, merchandise and more. However, the program is only good for Starwood properties currently holding a check-in promo.
To encourage hotel guests to post their travel pictures to Twitter, Instagram or Facebook, Hilton asked them to use the hashgtag HiltonStory to win a complimentary two-night stay or a smartphone case. UP NEXT: Check out 4 ways to win big when it comes to social media advertising for hotels.
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Updated: April 20, Published: March 31, Giveawag are Sample giveaway hub many Yub and Free game demo downloads and Samlpe much planning and preparation involved. Here's how you can set yourself up for success with contests on Facebook, Twitter, Pinterest, and Instagram. Facebook is the most widely used social media platformso running a contest on Facebook makes sense. After all, your prospects most likely hang out here. Sample giveaway hub of Givsaway. Social media influencers have Fresh Food Discounts personal Sa,ple with their millions of goveaway. They can easily Sample giveaway hub a brand to their followers. For brands, this means quick access to a large, highly targeted audience. Thus, it becomes the perfect opportunity for a brand to partner up with an influencer to host a giveaway.
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